Barney’s New York – Fabulously Green

Tag archives: Barney’s New York

To Barney's New York: What the F#*!?

24Dec07

Sorry Barney’s, tricks are for kids. You earned my fashion rant today for using online greenwashing to tug at the social conscience of Vogue.com readers, and pull them into the Barney’s e-boutique. Click on its hard-to-miss “Give Good Green” banner and you’ll be sent to its Womens shop with nere a green item (nor mention of green) in sight. Greenwashing is sooo gauche.

Reversal of Fortune

After their public partnering with organic denim designer Loomstate to launch an exclusive, organic line of clothing Loomstate for Barney’s Green why does Barney’s now take two steps back? Sure projections for THE season of retail gift giving looks worrisome, but must Barney’s resort to Grinch-like tactics of deception.

I drove by a Barney’s billboard on Santa Monica Blvd. expressing the same green giftgiving sentiment. Style with no substance. Yabba dabba BOO.

Santa, Barney’s has been naughty this year. When making your list, please check it twice.

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Barneys New York Debuts Eco-Chic Label

25Mar07

Madison Avenue, stand up and take notice. Barneys New York has teamed up with Loomstate to launch a green label of its own: Loomstate for Barneys Green.

Photo: Daniel Jackson/Barneys New York

According to Barneys New York fashion director Julie Gilhart, Barneys New York is the “first high-end retailer to start [its] own green label.” It paired up with established organic denim designer Loomstate to create “lineup of sexy slip dresses, short-shorts, tanks, hoodies, jeans and minis made entirely from certified organic cotton and vegetable dyes.” (via Dallas Morning News)

The collection shown online offers a sparse collection. Perhaps on-the-ground stores have more?At first glance, Loomstate for Barneys Green features sporty, form-fitting pieces. Simple patterns, clean lines. All sales benefit 1% For The Planet and are exclusive to Barneys.

Slip Dress by Loomstate for Barneys Green, $125.00